Nick the Psychologist

Context

Nick has a broad practice - from individual psychotherapy through Transactional Analysis and couples counselling, to adult ADHD, family constellations and psychosexology - and an audience of Romanians in the diaspora. Trust decides everything, and the path from "interested" to "booked" must be simple, in any time zone.

The Problem

• No clear channel: interested people did not know how to start or which service suited them.
• Cumbersome bookings: setting a time meant exchanges of emails across different time zones.
• Untapped knowledge: experience and courses existed, but had no storefront to sell them.
• Global audience, one language: the diaspora needed an experience in its own language, anywhere.

The Goal

A site that builds trust, guides the visitor to the right service, lets them book a session themselves and opens access to courses - all multilingual and self-service.

Connection with patients

The services section clearly presents the full range - from individual psychotherapy and couples counselling to adult ADHD, psychosexology and family constellations. Each card briefly explains how it helps, so the visitor quickly finds the right answer and takes the first step.

Self-service 1-on-1 booking

The heart of conversion: an integrated calendar (Cal.com) through which the visitor picks their own day and time. The first 20-minute consultation is free, sessions are 50 minutes, and web conference details arrive automatically on confirmation. Zero emails, zero friction with time zones.

Learning & online courses

Beyond the office, we built a platform of courses and transformation programs, with its own accounts, authentication and payment. Courses are organized by category (Transactional Analysis, Family Constellations, Personal Development, Coaching) and range from accessible materials to premium programs.